San Francisco: Video conferencing app Zoom has rolled out a beta ad program to start showing ads to free users.
For this initial program, ads will only be shown on the browser page that users see once they end their meeting.
Only Free Basic users in certain countries will see these ads if they join meetings hosted by other Free Basic users.
“We have carefully and thoughtfully considered how this ad beta program is implemented and have done so with the aim of ensuring user choice,” the company said in a blog post.
“Users will see a banner on the Zoom website providing a link that takes them to our cookie management tool,” the company added.
The company said it has updated its privacy statement for the account of this ad program.
Zoom has stated that it will not use meeting or webinar content or messages (specifically, audio, video, files, and messages) for any third-party marketing, promotional or advertising purposes.
“We are very proud to provide a service that helps so many people around the world stay connected,” the company said.
“This change ensures that our Free Basic Edition users can continue to connect with friends, family and colleagues through the same powerful platform we always offer.”